How Can Live Chat On My Website Help Increase Sales?
For any form of business, the most important factor is the level of customer service you are providing.
You might start off very good with your business, but if the quality of customer service being provided by you is not up-to mark, you can earn a bad name very fast.
You must be thinking, you are already supporting your customers with emails, what is wrong with it!! Well, there are few reasons why customer support with emails is not as effecting as live chat support.
a) Visitors to any site always have a feeling of insecurity and they keep wondering if the site is legitimate.
You should work towards gaining the confidence of the visitors and make them feel happy for the purchase.
To gain the confidence of the website visitors, it is very important that you interact with them on the spot which is not possible through emails.
b) Website visitors are the regular online buyers who have lot of options in mind and very selective in their purchase.
Your approach should be to project the customers that you are the best and fastest.
If the visitors have got any queries to clarify about the product or service, some of them look for contact options.
They write emails and continue searching in other sites.
By the time you reply to their queries and try to convince them, it might be too late and they may opt for some other website.
Here a live chat support can create a huge difference and help you clarify to your visitors on the spot, creating a good impression.
c) If you having very interactive pricing page and user-friendly payment options, it is good.
However, in most of the cases, the customers are unpredictable and are not happy with the pricing options available.
Here, we need to assist them and make sure they get what they are searching for.
Be it customized orders, bulk orders or clarifications, this all can be done through live chat support and with chat agents helping the visitors with the purchase, things can become easier.
The most important factor for a successful website is to collect feedback and comments from the visitors and work accordingly to improve.
This becomes very easy with live chat support; the visitors can chat with the chat agents and put forward their complaints and feedback.
This is not very effective in case of mails since they are slow and dead conversations.